Elevating Fragrance Experience in Southeast Asia

Trusted since 1993

Empowering Retail Partners

Since 1993, we have fostered a discerning fragrance journey. Through a network of strategic partnerships, we've curated a captivating collection of esteemed brands, catering to retailers of all scales. Our unwavering passion for the art of perfumery fuels our commitment to empowering our partner retailers. We provide the tools and support they need to not only succeed, but to truly flourish.

Our meticulously curated brand portfolio encompasses a spectrum of fragrances, from widely celebrated mass-market favourites to coveted niche treasures. 

Explore Brands
Mobirise
Mobirise
Unwavering Authenticity: Building Trust Through Quality

We understand the importance of trust in the fragrance industry. Discerning retailers, like yourself, deserve the peace of mind that comes with knowing every product on your shelves is genuine.

The global fragrance market can be complex, with a vast network of suppliers. Unfortunately, this complexity can sometimes lead to inadvertent sourcing of inauthentic products. Rest assured, we are committed to the highest standards of authenticity. We source all our fragrances directly from brand principals and authorised distributors only. This ensures you receive the genuine article, preserving the integrity of the brands you represent and the experience you offer your customers.

Explore Partners
Beyond Inventory

Years of experience have instilled in us a deep appreciation for the challenges faced by fragrance retailers. We understand the constant pressure to deliver exceptional customer experiences. That's why we offer a comprehensive selection of prestigious brands and a diverse range of products, all delivered with unmatched efficiency and timeliness.

Most of our inventory is readily available, minimising wait times. Our dedicated sales team will work closely with you to ensure you achieve optimal results, providing upfront cost transparency to empower your decision-making.

Let's Talk
Mobirise
Discover Us
Our Stores
  • LPDO
  • Les Perles D'Orient
  • Mood Parfum
  • Once Parfum
  • Roomoi
  • Rue Broca
  • Zimaya

Others
About

Established in 1993, JELEX, is a fragrance distributor across Southeast Asia, committed to empower retailers of all sizes to thrive and cultivate captivating fragrance journeys for their customers.

Social

© Copyright 2025 Jelex International Sdn. Bhd. - All Rights Reserved